On the left hand side i like the way the u and n make up the s and the way it is layed out to created the word sun but represented the microwave product of a fan.
As Skinny Jeans were popular this summer Praveen Design skinny bags for them this communicated the idea of the shape of the jeans but also added identity to Lee fashion group. I Like the design because it is something different to normal bags but also relates to the idea of the product.
The logo is now world wide recognised the first image is the logo being used now however like the image below it has been recreated using fruit but the consumer will still understand what the shape is meant to be communicating.
The message that was meant to be communicated was solid ideas and was shown using a light bulb represented the bright ideas and the concrete to show the solid and consistency of the design group.
The signs are made to be as simple as possible but to communicate the difference between the mens and ladies toilets. This is communicated using a triangle shape to represent a dress for ladies.